Technology Brainstorm

TECHNOLOGY
PRODUCTION
- 3D Printing (Spaceships in Guardians of the Galaxy )
- Computer generated imagery (CGI)
- Virtual Reality
-3D motion capture/Depth sensors
-Cameras - Digital mobie cameras (Arri Alexa, Red Epic, Sony Cine Alta)
-Final editing (Final cut, Premiere)


DISTRIBUTION
-Youtube
-Interactive advertisements (Apps for films)
-Distrtibute film online to companies (Comcast)
-Social media campaigns (Devils Due, Carrie)
-Social media


EXHIBITION
Cinemas - IMAX, 3D, Drive - Ins
DVDs
Blue ray
Ultra Violet

EXCHANGE
Netflix
Amazon Prime
(Netflix and amazon prime have the most money to buy movies)
Legal Websites
Illegal websites - Putlocker
Virgin Movies , Sky Store  - Blockbuster movies
Curzon movies - Independent movies

Task 10 - Distribution

Film distribution is the process of making a movie available for viewing by an audience.When a film is initially produced, a feature film is often shown to audiences in a movie theater.A film distributor is responsible for the marketing of a film. The distribution company is usually different from the production company. Distribution deals are an important part of financing a film.A customized strategy can help you maximize audience, revenues, impact, and career. This strategy should be designed based on the goals of the film, the film's content, its core audiences, and the opportunities in key methods of distribution.Simultaneous release is the name given to an experimental new method of making movies available to consumers. Examples of Distribution companies : 20th Century Fox, Pathe, Walt Disney. Release date is crucial for films because it can determine how successful/unsuccessful a film can be. For example by releasing a movie in the school summer holidays, the probability of it becoming popular is higher due to the children and their parents wanting to spend a day at the cinema. Self distribution is when an independent film company who does not have a big named director or distributing company has to get their films known to the public. This can be done via sites such as Netflix or Amazon Prime.

Terminology

MAINSTREAM FILM - High budget, well known film (Beauty and the Beast)
MAINSTREAM CINEMA - Shows blockbuster movies (Odeon, Cineworld)
INDEPENDENT FILM - Low budget, less known film (American Honey)
INDEPENDENT CINEMA- Shows lower budget movies (Curzon, Picture house)
PRODUCTION - The making of the film (Filming, editing,etc)
DISTRIBUTION- The selling of films to cinemas
MARKETING - The advertising/promoting of the film
EXCHANGE - How the audience recieve the film (cinema, Netflix)
MULTINATIONAL CONGLOMERATE -Combination of different companies from different countries working together (Walt Disney)
MONOPOLY -A single company owning the business of a film
OLIGOPOLY -A small number of companies owning/sharing a product's business
BIG SIX- 20th Century Fox , Paramount, Universal, Warner bros, Sony, Disney
HORIZONTAL INTEGRATION - Competing companies working together (Sony and Universal)
VERTICAL INTEGRATION - Different stages of production working together (Disney)
SYNERGY- Combined companies working together to create a better finish
MERCHANDISING- Distributing products that relate to the media product that promotes it (Clothes, toys, games)
ABOVE THE LINE - Mass advertising (Billboards, TV trailers)
BELOW THE LINE - One to One advertising (leaflets)
TECHNOLOGICAL CONVERGENCE - 2 Companies working together (Film and music)
CONSUMPTION - Information taken in by an individual or group
EXHIBITION -The presentation of the product
PIRACY - Illegal downloading, copying or distribution of a product
TIE-IN - A product created relating to a movie (Video game turned into a movie)
HOLLYWOOD FOUR SQUARE MARKETING - Synergy, Spectacle, Sequelisation, Story